Change is the only constant. We’ve heard this ad infinitum. Be ready for change. Be prepared for change. Be adaptable.
Yes, it’s all true, and necessary.
And yet, when Jeff Bezos was asked many years ago, “What do you think will change 10 years from now?”, he coolly flipped the question.
“Let me tell you what won’t change 10 years from now. That customers will want discounts. And that they will want fast delivery.”
That’s pretty much what has happened now, many many years later.
Focusing on what won’t change is a stellar strategy. Spirituality says the same thing. There is only one thing that is truly changeless. Nothing else needs any attention.