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Tough stuff?

I came across an interesting question on LinkedIn recently: “What was the best time in your life?”

Surprisingly, people recalled their toughest challenges, and not their most fun moments.

It seems we crave purpose and accomplishment.

Luxuries like exotic vacations and designer clothing undeniably fade away, but conquering challenges leaves lasting, cherished memories.

Yet then, why do we run away from the tough stuff?

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