Imagine you are a Michelin-star restaurant. You make dishes that others cannot even dream about. The skill in your cooking and adroitness in your plating are just so exceptional that even looking at you in action makes peers in your locality gasp in amazement.
But you aren’t happy. You want to be recognized on a bigger stage. And so you apply for the World’s 50 Best Restaurant awards (yes, there is such a thing apparently!).
What is the expectation? That you not just break into the 50-list, but also in style. Like maybe at number 20 or 12 or even top 10!
One similar super duper restaurant was talking about their own story, very similar as this. They waited with bated breath for the award announcement. And guess their rank?
Fifty! Yep, five-zero, fifty. Right at the bottom of the list.
What was their reaction? Concluded tomorrow!